Optimization Tools

Facebook Marketing Suite- your quick Cheatsheet

Post author:dmc-admin
Post published:February 4, 2021
Post category:AdSelect Budget Optimizer Campaign Manager Creative DMC Planner optimization Optimization Tools Strategy
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Here is a quick cheat sheet for making your FB Tool Suite usage a breeze Your guide to DMC Planner How many core interests should I ideally enter as my…

Significance of the winning creative

Post author:dmc-admin
Post published:May 28, 2020
Post category:AdSelect Campaign Manager Optimization Tools
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A campaign’s performance today is judged by a combination of multiple Ad Sets and Ad Creative. Creative performance has always been one of the most questionable aspect of Facebook marketing.…

Spot Audience Fatigue with Budget Optimizer

Post author:dmc-admin
Post published:February 13, 2020
Post category:Audience Insights Budget Optimizer Dentsu Marketing Cloud Digital Planning optimization Optimization Tools Strategy
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Have a high CPA? Don’t know why your ads are not working? Ad fatigue could be hurting your campaign performance in more ways than one and you may not…

Do Better, Every Opportunity!

Post author:dmc-admin
Post published:January 8, 2020
Post category:Business DAN Data Labs Dentsu Marketing Cloud Do Better General optimization Optimization Tools Strategy
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We all work in an extremely competitive environment. Whether it is our clients or our peers, delivering on campaign performance is an extremely important part of our job. Meeting…

4 things you can’t miss while optimizing campaigns

Post author:dmc-admin
Post published:August 30, 2019
Post category:DAN Data Labs optimization Optimization Tools

4 THINGS YOU CAN’T MISS WHILE OPTIMIZING BUDGETS! The idea of budget optimization extends way beyond the CPA factor. Platforms/Engines like Facebook and Google are constantly evolving, this evolution is…