Dentsu Marketing Cloud Is Now Faster With the New DMC Content Delivery Network
We’re constantly amazed by what our users around the world are able to do with the Dentsu Marketing Cloud (DMC) ecosystem for their clients. To make sure that DMC can…
Significance of the winning creative
A campaign’s performance today is judged by a combination of multiple Ad Sets and Ad Creative. Creative performance has always been one of the most questionable aspect of Facebook marketing.…
Edit feature in Planner
Based on popular demand, we are launching the feature on planner. This feature will allow you to do two things: Edit the planner inputEdit the planner output Edit the planner…
#WorkingFromHome: How Can Dentsu Marketing Cloud Help Furnish Insights For Your Pitch in a Remote World
In many ways, remote working has become the “new normal” with a lot of us now operating from our #WorkFromHome stations due to a virus induced lockdown. With teams around…
An Introduction to DMC TrueValue
Value Proposition: The biggest challenge in advertising has always been identifying the right media mix, allocating the right budget and attributing the right credit to a platform for it’s contribution.…
Impact of the personal data protection bill on marketing
In today’s digitized and connected world, the personal data is being collected at an exponential rate. Data is considered as the new oil. We are producing this in the form of digital footprints that…
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[Webinar Series] Introducing the Dentsu Marketing Cloud Campaign Manager
The Dentsu Aegis Network Data Science’s team of South Asia (the team that brings you the Dentsu Marketing Cloud – a more enhanced ecosystem that includes DAN Data Labs) expanded…
Foster Collaboration During Agile Working With Dentsu Marketing Cloud
Many of our colleagues around the world are considering how best to work on client briefs and collaborate when not everyone can be in the same location. Being almost forced…
Power Your Marketing Capabilities with the New Client Portfolio
Understanding the Client Portfolio on Dentsu Marketing Cloud. The client portfolio is an attempt to create an ecosystem for dentsumarketing.cloud. It tries to digitalise the day to day operations…
The Inside Story of Our Redesign
Digital transformation is imperative for all businesses, from the small to the enterprise. Businesses are expected to transform themselves in order to stay relevant and profitable. When DAN Data Labs…