Value Proposition:
The biggest challenge in advertising has always been identifying the right media mix, allocating the right budget and attributing the right credit to a platform for it’s contribution. With DMC TrueValue, you will be able to overcome the gaps originally created by varied technology. TrueValue is combination of our proprietary ad:tech stack including the DMC Ad Server, DMC Analytics and DMC pixel which follows a single unique user fingerprinting technology to enable synchronized user identification from impression to conversion.